I didn’t update this blog for a while, and there were reasons for this. One among them — I’ve started a new design studio — Hatchers. And this means more amazing things and much much more hard work.
Today I’m happy to show what we were working on all these months, our new portfolio and studio website — hatcherscreative.com
Please, let me know what you think about it! And spread the news if you like it.
And this is our new logo, by the way.
Plus few more last year projects:
For more portfolio updates check previous post - Portfolio 2010. Part 1 and Portfolio 2010. Part 2
Adding new projects to portfolio. Today mostly all of them are print designs for Beijing hotels. The most unusual project for me was a brochure-catalog of moon cakes, traditional pastries that Chinese eat at Mid-Autumn festival. This cakes are usually put into extensively decorated boxes and sold expensively by… well, literally, everybody, as it’s an nice way of making money, so all the hotels, big restaurants, supermarkets and even fast-food restaurants warm their hands on this business. It was pretty cool to make something for such a Chinese-Chinese thing, but to reinvent it in a way, to make it stand out among other competitor products.
So here it is – Kerry Centre mooncakes brochure
And other projects:
Hilton wine banquet (proposition)
For more portfolio updates check previous post – Portfolio 2010. Part 1.
I haven’t updated my portfolio for almost a year, so there are a lot of projects piled up, waiting to be exhibited. Today is the day. I’ve added many new corporate identity projects that I was working on in 2010:
To be continued…
It’s always hard to find nice modern Chinese fonts. That’s why I was so happy, when I stumbled upon a website of Beijing based typographic designer Ding Yi (丁一) and his company Redesign. I must confess it’s the cleanest, the most nicely designed Chinese website I’ve seen.
In a part of Beijing where I live there are a lot of old red brick buildings. They all look pretty much the same, but number plates. Oh, those number plates! It’s amazing how different they could be. Two building next to each other might speak with totally different voices.
One day I spent couple of hours walking few blocks around my house hunting for those plate. Check it out!
Another example of Chinese creative branding. Why so serious?
What a weird demonic creature, called white horse=)
Advertisement at hardware exhibition in Yongkang, China.
Somewhere in Beijing…
